TikTok marketing expert Rachel Pedersen breaks down the demographics stats, potential business benefits, user behavior, and other details so you can decide if marketing your brand on TikTok is the right move.
Youโll find out which types of businesses are best suited to TikTok, learn how following the 4 Es (Education, Entertainment, Engagement, Emotion) will help you create TikTok content that draws the right audience to you, and discover examples from real brands successfully marketing on TikTok.
๐ Subscribe for More Social Media Marketing Tactics
— https://www.socialmediaexaminer.com/sub
๐ Visit @Rachel Pedersen’s Channel for More TikTok Tips
— https://www.youtube.com/channel/UC4p2nJb-8j9IjVOhrlTUmWw
๐ Find Resources and Tools Mentioned In this Episode
— 4 Ways to Use TikTok for Business: https://www.socialmediaexaminer.com/4-ways-to-use-tiktok-business/
๐ง Subscribe to The Social Media Marketing Podcast
— https://www.socialmediaexaminer.com/shows/
๐ก Wondering How Fellow Marketers Are Using Social Media?
— Download our Industry Report: https://www.socialmediaexaminer.com/zsyx
00:00 Intro
00:55 TikTok Demographics
01:46 Connect Authentically With Customers
02:16 Untapped Viral Potential
03:44 TikTok Ads Platform Emerging
04:04 The Four Es
06:36 Businesses Best Suited for TikTok
08:41 Sponsored Content Opportunities
09:32 How to Find TikTok Influencers
09:59 Additional Resources
#SocialMediaMarketing #TikTok #TikTokMarketing Video Rating: / 5
HOW TO GROW YOUR SMALL BUSINESS ON TIK TOK, Go Viral on Tik Tok as a Small Business. How I personally grew my small business with Tik Tok
//OTHER VIDEOS YOU MIGHT LIKE
My 7 Streams of Income: https://youtu.be/hd-Of9Um46s
Not Making Sales? Try This! https://youtu.be/UTIGBZOAxuY
I Quit My Job: https://youtu.be/vCY_hw3uODI
Increase Your Sales With Pinterest: https://youtu.be/Ji5P2nHseT4
How to Make Print on Demand Products: https://youtu.be/uvIl5iUHkK0
Day in the Life Entrepreneur: https://youtu.be/ZolUj1T6KoU
Secrets for a Successful Etsy Shop: https://youtu.be/5IR7w8QqOIs
/ MY SOCIALS
Vlog Channel: https://www.youtube.com/channel/UCc4G-WqLVLR299nM1o5wOnQ
Personal Instagram: https://www.instagram.com/laurenthurmondbiz/
Tik Tok: https://www.tiktok.com/@laurenthurmond
Pinterest: https://www.pinterest.com/girlbosscreative/
Blog: http://www.girlbosscreative.com/
// SHOP LAUREN THURMOND
Etsy Beginners Master Course: https://laurenthurmond.teachable.com/p/etsy-beginners-master-course
Etsy Sop Critique: https://laurenthurmond.teachable.com/p/etsy-shop-critique1
Print on Demand Course: https://laurenthurmond.teachable.com/p/print-on-demand-success-mini-course
Etsy Pinterest Group Boards Cheat Sheet: https://laurenthurmond.teachable.com/p/150-etsypinterestgroupboards
Etsy for Pinterest Course: https://www.etsy.com/listing/825339954/pinterest-for-etsy-success-mini-course?ref=shop_home_active_10
// MY GEAR
iPad: https://amzn.to/387bdHw
iPad Pencil: https://amzn.to/2LlK8Gu
Canon 70D: https://amzn.to/2r3fwCJ
Ring Light: https://amzn.to/34V6xlW
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Mic: https://amzn.to/2R6qORn
Lens: https://amzn.to/2r4MNO3
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SD Card: https://amzn.to/35VF2c9
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business on TikTok, how to grow on TikTok, how to grow your small business with tik tok, how to use TikTok app for business, how to use TikTok for business, how to use TikTok for marketing, how to use TikTok for your business, marketing on TikTok, tik tok, TikTok, TikTok business model, TikTok for brands, TikTok for business, TikTok for business marketing, TikTok for marketing, TikTok marketing, TikTok marketing campaign, TikTok marketing strategy, TikTok marketing tips
Are you taking full advantage of what TikTok natively provides to help promote your business? Want to improve your TikTok marketing results?
Expert Keenya Kelly shares how to use native TikTok Creator Portal tools to fine-tune your TikTok content for better marketing results.
Discover how to use the green screen effect to promote products, find features that get more people to register for your TikTok Live events, and learn how to make the most of Playlists.
Plus, youโll also get tips to optimize your bio using the Q&A feature and your bio link – even if you donโt have 1,000 followers yet.
๐ Subscribe for More Social Media Marketing Tactics
— https://www.socialmediaexaminer.com/sub
๐ Visit Keenyaโs Channel for More TikTok Tips
— https://www.youtube.com/c/KeenyaKelly
๐ Find Resources and Tools Mentioned In this Episode
— How to Use TikTok Analytics for Business [Video]
๐ง Subscribe to The Social Media Marketing Podcast
— https://www.socialmediaexaminer.com/shows/
๐ก Wondering How Fellow Marketers Are Using Social Media?
— Download our Industry Report: https://www.socialmediaexaminer.com/zsyx
Does your local business need more business? Need a proven Facebook ads strategy?
Facebook advertising expert Allie Bloyd shares a framework to create a profitable Facebook ads strategy for your local business.
Youโll discover three different levels of ads your local business should be using, and learn which content and campaign types work best at each level.
Allie shares specific advice you can apply to attract new customers, package your offer and convert the customers you attract, and retarget people who donโt immediately convert.
Finally, youโll find out how to ensure all your Facebook ads are set up properly before you begin running your campaigns.
๐ Subscribe for More Social Media Marketing Tactics
— https://www.socialmediaexaminer.com/sub
๐ Visit Allieโs Channel for More Facebook Marketing Tips
— https://www.youtube.com/channel/UCXFq6FoEN9LJ6G7UHgyL54g
๐ Find Resources and Tools Mentioned In this Episode
— https://www.youtube.com/watch?v=-u3CUqYukag
๐ง Subscribe to The Social Media Marketing Podcast
— https://www.socialmediaexaminer.com/shows/
๐ก Wondering How Fellow Marketers Are Using Social Media?
— Download our Industry Report: https://www.socialmediaexaminer.com/zsyx
00:00 Intro
00:25 The AB3 Method for Facebook Ads
00:56 Developing Level 1 Top of Funnel Facebook Ads to Educate Your Audience
08:42 Developing Level 2 Facebook Ads to Present Your Offer
10:52 Developing Level 3 Facebook Ads to Retarget Your Leads
11:35 Planning Your Facebook Ad Strategy
Get FREE access to โThe One-Page Marketing Cheatsheetโ here: https://adamerhart.com/cheatsheet
Your Facebook Ads strategy isnโt working as well as you want right now because things have changed, and theyโre never going back.
And the fact is, the strategies and tactics weโre seeing succeed with Facebook Ads right now look a whole lot different than even a few months ago.
The good news is that the solution to getting your ads back on track is simple.
And Iโve got a โFacebook Ad Formulaโ that Iโm going to share with you here in this video that you can use right away, and that will immediately increase the traffic, clicks, and conversions youโre getting from your Facebook Ads.
While at the same time lowering your cost per impressions and cost per click which will allow you to spend less, but get more.
So, let me show you how it’s done.
๐ Download your free copy of โThe Perfect Facebook Ad Image Cheatsheetโ here: https://aerh.co/facebookads
#marketing #digitalmarketing #marketingstrategy
***PS – Whenever youโre ready, here are the 3 best ways I can help youโฆ
1) The One-Page Marketing Cheatsheet: https://adamerhart.com/cheatsheet
2) 1-on-1 Marketing Coaching and Consulting: https://adamerhart.com/work-with-me/
3) Join The Digital Marketing Academy here: https://adamerhart.com/academy
In this video, you’ll discover how to create the ultimate Facebook marketing strategy for your business with my 5 step method approach. I hope you get a lot of value. Enjoy!
LINKS MENTIONED IN VIDEO
๐ https://www.facebook.com/business/learn
๐ฅ SOME OF MY FAVORITE PRODUCTIVITY TOOLS:
(not in any particular order of preference)
๐ LEARNWORLDS: to learn how to create and sell online courses
๐ผ Disclaimer: Some of these links go to one of my websites and some are affiliate links where I’ll earn a small commission if you make a purchase at no additional cost to you.
#AntoineDupont
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๐ซ๐ทBorn & raised in Paris – Je parle Francais
ยฉ 2021 Antoine Dupont. All rights reserved. Video Rating: / 5
Have you used LinkedIn to attract more clients to you and your business?
Itโs actually pretty easy โ when you have the right plan. Well my friend, today that planโs all yours!
Many small business owners still worry that the platform is too formal or corporate for their audiences.
The truth is โ LinkedIn could very well be one of your most underrated marketing channels.
LinkedIn was voted the most trusted social network, AND traffic from LinkedIn converts 3x as much as traffic from Facebook, Instagram and Twitter.
In this video, Iโm taking you deep behind the scenes to see my dead-simple 2-step system โ and how to use Linkedin to get clients.
Also, I let you in on the all-too-common method that NEVER works โ so you can avoid ever doing it yourself. Seriously, itโs such a turn-off I canโt even tell you (I routinely have to remove connections because they do this!)
So if youโre ready to FINALLY make LinkedIn work for you, letโs dive into the strategy!
๐ฌ Register for the FREE On-demand video masterclass training, “The Automated Clients-on-Demand Website Blueprint for Service Businesses” Just go to: https://wesmcdowell.com/training
๐ค Need website hosting? Grab my exclusive affiliate discount and save 65% off normal hosting price: https://wesmcdowell.com/hosting Video Rating: / 5
Today’s another day of LinkedIn Unlocked where I break down advanced strategies to turn business connections into leads and customers. There’s a lot of big names like Facebook and Twitter, and they’re great, but LinkedIn can be a goldmine if you want to reach powerful people. In this lesson, we’re going to go over quite a few things from understanding your audience to posting content, leveraging LinkedIn search to joining groups and even using ads as well.
RESOURCES & LINKS:
____________________________________________
Download the Assets mentioned in this course: https://neilpatel.com/training/linkedin-unlocked/
So let’s dive right in. Understanding your audience. You want to find your best customers, your best customers and clients are on LinkedIn when it comes to B2B. All you have to do is reach out to them once and you can find them. And the easiest way to do this is to use sales navigator.
One thing you’ll want to do when you’re doing outreach is to include a schedule link. This allows you to schedule a meeting with every single email and message that you end up sending out. And the tools I use for this is Calendly, Sales Navigator, Sidekick, Zoom, Skype. You can use whatever you want. I mainly use Calendly.
Just because you get a lead doesn’t mean they’ll talk to you. They may say yes, but they may never show up or follow up with you after. Hence, I like using Calendly.
You’re also want to post relevant and engaging content because that way it keeps you top of mind. It’s allowed me to get reaches within the thousands and thousands of people every single month. heck in many cases, allows me to reach hundreds and thousands of people every single month.
And some useful ideas for you when you’re doing this is every time you have new blog posts, push it out. Every time you have new stats, push out. Every time you want to share latest news, push it out. And tell your following what’s happening with your company.
Now let’s go into LinkedIn’s Advanced Search feature. It’s really cool. I don’t know why a lot of people don’t use it, but it’s great for generating a highly targeted prospect list and some benefits of it, It allows you for first, second and third D connections when you’re searching.
And use this information to narrow down what you’re looking for even more specifically. And as you’re searching, what you’ll find is you’re run into things like groups. Groups are great because you’ll find like-minded people who are actively looking to participate in LinkedIn. And that’s the key there.
Being out there on those social sites, boosting your authority, just helps you. That way more people will follow you, respect you and want to hear what you have to say.
Now to maximize how much you’re getting out of these groups. I want you to join at least 10 groups. I want you to interact at least with five groups per day. Make sure you’re sharing original content, reading members’ posts and give good advice and build rapport and send connection requests.
And the last section I want to cover with you is LinkedIn Ads. My favorite part about ads is you can sponsor content. Which allows you to advertise your content to the right professionals that would be interested in potentially partnering with you that you can sell to and build relationships with. And that’s the key is it’s one of the best networks to target your ideal customer, especially in the B2B realm.
Campaign Manager or create an account. Choose your ad objective. Set up your audience, targeting. Select your ad format and what you would like to use and set your budget and campaigns schedule. General resource for you. I know there’s a lot of (indistinct) when it comes to LinkedIn ads.
Sometimes when you follow your dreams, it opens up doors for others to be able to follow theirs. So make sure you go and connect with people on LinkedIn.
So open up stores for others to be able to follow their dreams.
If you have any questions, leave a comment below. If you enjoyed the video, like it, subscribe to the channel. And if you just want help with your marketing, you can always check out Neil Patel Digital.
โบ If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/
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โบOn Instagram: https://instagram.com/neilpatel/
#freecourse #NeilPatel #DigitalMarketing Video Rating: / 5
Like my teaching style? Check out my training platform: http://bit.ly/2RZHkTa
โฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌ
โ SEE THE VIRAL LINKEDIN POSTS: http://bit.ly/2YJ67PQ
โ PODCAST (iTunes): http://bit.ly/mind-of-a-marketer
โ PODCAST (Google): http://bit.ly/mind-of-marketer-google
โฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌ
There’s a huge marketing opportunity on LinkedIn right now.
Every week there’s over 9 BILLION impressions served on the LinkedIn feed.
However, only 3 MILLION updates are posted weekly.
So…What does that mean for you?
HUGE opportunity to get VIRAL exposure from LinkedIn marketing.
On top of that, LinkedIn’s algorithm is heavily favoring marketers right now.
โ๏ธ A slower decay than other networks (i.e. your posts linger on feeds for weeks, not hours)
โ๏ธ Your content can get shown to people who are NOT connected to you (i.e. you don’t need a lot of followers)
โ๏ธ All you need to do is drive engagement on your posts
In this video / podcast, I discuss the nuances you need to know about LinkedIn marketing and 9 examples of real life posts that went viral.
โฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌโฌ
๐ฅ LEARN to scale your agency โบ http://bit.ly/2MntKos
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๐ฃ CONNECT WITH ME ON SOCIAL
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๐ ABOUT ME:
My name is Ryan Stewart, Iโm on online entrepreneur and marketer. I used to work a job I hated for a company I didnโt believe in, until I stumbled upon โSEOโ. Flash forward 10 years later and Iโve built, grown and scaled almost a dozen 7 figure businesses. Itโs my goal in life to free you from the old mindset and institutions in place. If you follow my Channel youโll learn valuable marketing, business and technical skills that will help you build your own online businesses. Video Rating: / 5
LinkedIn Marketing is not what it used to be… It’s much more powerful today. And in this video, we’re telling you how to use LinkedIn to market your business. Watch now for LinkedIn marketing tips for 2022, LinkedIn advertising hacks, and more.
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Most Popular Uploads:
How to Increase Facebook Engagement in 2022:
Marketing for Small Business: Effective Marketing Strategies for 2022: https://www.youtube.com/watch?v=RX0Y2JbS9K4&t=120s
Facebook Marketing: A Complete Video Guide for 2022:
The Ultimate Guide To Facebook Marketplace in 2022 (w/ Tips):
A lot of us know LinkedIn for its job capabilities. You know, recruiting and searching.
But can it really help your business grow?
And when we say grow, we mean, can it actually help you generate relevant traffic, leads, and sales?
Well the simple answer is yes. BUT there is a right way and a wrong way to go about it.
One path will lead you towards long-term sustainability and success.
While the other path may lead you towards short-term success and a sudden crash.
In this video, I go over our top LinkedIn Marketing Strategies for 2022. These strategies and tips are built to withstand the test of time.
So if you follow these suggestions, then you won’t have to worry if LinkedIn makes a policy change or algorithm update.
In fact, the opposite could happen, you may be excited when LinkedIn starts making the playing field harder.
Video Outline:
LinkedIn Marketing in 2022: (0:00)
// LYFE Marketing
โก Check out our Social Media Advertising Course: https://www.lyfemarketing.com/social-ads-mastery/
โก We’re LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we’re not holding back. But if you want a tailored strategy, then don’t hesitate to contact us on our website. Video Rating: / 5
Learn how to create Facebook ads for your business
๐ฌ ๐ง๐ฎ๐ฏ๐น๐ฒ ๐ผ๐ณ ๐๐ผ๐ป๐๐ฒ๐ป๐๐
0:00 Intro
1:39 Choose the Type of Ad
2:28 Set Budget for Your Ad
3:17 Select the Audience
7:36 Design Your Ad
12:57 Publish Your Ad
15:15 Check the Results of Your Ad
16:28 Retarget Your Audience Using Facebook Pixel
Step1 : Choose the Type of Ad.
Go to โ https://www.facebook.com/admanagers & login to your account.
Go to Create โบ Traffic โบ Continue,
Enter Ad name & click โNextโ, choose โWebsiteโ under traffic
Step 2 : Set a Budget for Your Ad.
Choose either โDaily budget / lifetime budgetโ & enter your budget.
Step 3 : Select the Audience for Your Ad.
Under Audience, select โLocation, Age group, Genderโ of your audience
Now under โDetailed Targetingโ click Edit โบ Browse โบ Interests & select your interest
Next under โoptimisation and deliveryโ click โLink clicksโ โบ Landing page view,
Step 4: Design Your Ad.
First create a Facebook page.
Choose โCreate pageโ under โAd Setupโ.
Now you can add Title, Headline, Image, Description.
Next provide a โCall to actionโ for your ad.
Step 5 : Publish Your Ad.
Click โPublishโ & and make the payment.
To make your Ad reach more refined audience,
Step 1 : Allow Facebook to Collect Data from Your Site.
Go to Ads manager โบ All Tools โบ Events Manager โบ Connect data sources โบ Web.
Click Get Started โบ Facebook Pixel โบ Connect, give a name & click โContinueโ.
To connect Facebook with your site, Install โPixel FBโ plugin.
Once youโve installed, click โSetup Nowโ,
Now Enable โFacebook pixel setupโ & click โFacebook Connectโ
Select your Ad account & pixel ID and click โApplyโ.
Step 2 : To Reach More Refined Audience.
Go to Ads manager โบ All Tools โบ Events Manager,
Now Under the Ad youโve created, click โedit,
And under tracking, click โWebsite eventsโ then click โpublishโ
So this is how you can run Facebook Ads to get more traffic to your site.
๐ข ๐ฅ๏ธ Make a Website in 10 mins | https://wl.coupons/3MzmIew
๐ข ๐ฐ Make a Blog – Quick & Easy | https://wl.coupons/39JBbWQ
๐ข ๐๏ธ Make an Ecommerce site | https://wl.coupons/3wypdZ3
QUESTION โ Have a question about how to run your clothing brand? Post in comments section of this video!
About This Video:
In this entrepreneur vlog, Rob shares all of his tiktok marketing strategies that will allow you to grow a following quickly and get more sales. TikTok is probably the #1 place on the internet right now to be implementing your content marketing strategies.It doesn’t matter whether you’re running a print on demand business or packing orders yourself – hop on TikTok and start sharing content before this opportunity window closes. There are very few opportunities for growth hacking as powerful as TikTok is right now. TikTok is the king and Queen of organic social media marketing in 2021. There are so many different TikTok strategies you can implement including giveaway contest, influencer marketing, tiktok affiliate marketing, and viral posts. I hope this video gives you a better understanding of the tiktok algorithm and how to best use Tik tok for your business this year. This info applies to all businesses, specifically for clothing brands, fashion brands, print on demand, and dropshipping.
TikTok is suddenly creating a lot of excitement in the marketing industry, but what is it and should you care about it? This video breaks down the facts, speculation, and everything in between to help you better understand this new platform. TikTok started in 2016
ADDITIONAL VIDEO NOTES:
Most people just make videos about the cringe on YT, and others make more like โmy reaction to TikTokโ videos – but I have been using it for a while and want to talk about the actual business side of it
TikTok is worth 75B now
Fastest growing app in 2019
Over 500M active users, and approximately 188M new in Q1 2019
Launched Sept 2016 (formerly Music.ly)
90% of users access the app on a daily basis, and on average, people spend 55+ minutes per day on the app (consuming content)
What is TikTok? – Instagram stories mashed with Vine
New concept of scrolling
Obviously free
Lip sync and other short videos
-15 seconds, or stitched for 60 seconds
-Needs to be simple and entertaining
-Extreme audience exposure
-Still very amateur content
What businesses might this be ideal for?
-Online shopping
-Online information sales
-Influencer marketers
It is not yet known what will work or how the platform will evolve – it is the wild west
Monetization
Links are rolling out in beta now, but there are other ways to monetize
Uploads
No way to add locations
Can add hashtags
Can edit, add music, and add effects
Limited to 150 characters
Advertising
Paid ads are something I will talk about in another video
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DISCLAIMER: This video and description contains affiliate links, which means that if you click on one of the product links, Iโll receive a small commission. This helps support the channel and allows us to continue to make videos like this. Thank you for the support! Everything in this video is based on information we learned from online resources, our own experience, and books we have read. Please do your own research before making any important decisions. You and only you are responsible for any and all digital marketing decisions you make. Thank you for watching!
